KIDS, HAIRCARE & INCLUSIVITY

MIMI is dedicated to creating an inclusive environment that honours each child's uniqueness. This commitment is evident in our diverse product range, tailored to cater to various hair types and textures. Our emphasis on representation in packaging and marketing ensures that children from different backgrounds can see themselves reflected in our brand.

FOR THE CURLS

Our dedication to inclusivity is reflected in our diverse range of products, specifically formulated to cater to all hair types and textures. From curly to straight, thick to fine, MIMI embraces and celebrates the beauty of every child's individual hair journey.

FOR ALL KIDS

Our packaging and marketing materials prioritise representation, showcasing a variety of children from different backgrounds and of different genders, ensuring that every child can see themselves reflected in our brand.

FOR EVERYONE

MIMI is more than just hair products; it's a celebration of diversity and a testament to our belief that every human being deserves to feel seen, heard, and valued.

LOGISTICS & WAREHOUSING

FOSTERING INCLUSIVITY

Did you know that people with a disability are twice as likely to be unemployed?

Sendable is an Australian company who transforms supply chain into something extraordinary.

MIMI chose to work with Sendable because of their founder, Chloe's vision. After her son's diagnosis with Autism and ADHD, Chloe decided to create positive change in the logistics sector by establishing a company that prioritises inclusivity and social impact.

LEARN MORE ABOUT SENDABLE